Partnership and Conference Marketing Campaigns for an Edtech Progress-Tracking App
Melissa worked with UR Turn to utilize social media, landing pages, paid advertising, handouts, and email marketing for its partnership and conference marketing campaigns.
Automations for Strategic Account Identification and Email Marketing
Melissa identified strategic accounts to target with marketing by analyzing data that was scraped using Web Scraper. She then created several personalized email campaigns in Mixmax by inserting the scraped data.
Melissa identified strategic accounts to target with marketing by analyzing data that was scraped using Web Scraper. She then created several personalized email campaigns in Mixmax by inserting the scraped data.
Tools Used
Squarespace, Canva, Mixmax, Google Sheets, Airtable, and Web Scraper
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